A Richer Experience
A lively marketing website for Partners Credit Union delivers a responsive, inclusive, and on-brand experience.
Partners Federal Credit Union wanted a heavily themed and image-rich marketing website, while meeting accessibility guidelines.
The Problem
The current Partners website was functional, but did not meet required accessibility guidelines. Additionally, Partners wanted a visual redesign to showcase regular offers and giveaways.
The original partners website visual design was functional but dated, and did not meet accessibility guidelines.
Goals
- Updated visual design that showcased branded promotions
- Comply with accessibility standards and guidelines
What I Did
I created a new design that allowed the home page to take on a theme and carry it on to the rest of the marketing pages.The design is responsive and adheres to WCAG 2.0 AA requirements.
- Created wireframes, mockups, and visual design comps and style guide.
- Accessibility auditing and remediation.
To showcase frequent promotions, the background image and homepage hero image work together to create an immersive, themed experience.
Process
I worked closely with the developer to ensure all code complied with standards, and that any custom components were fully accessible. I provided guidelines on creating accessible content for editors. Outcomes